Estée Lauder Debuts at New York Fashion Week

For the very first time in the Estée Lauder brand's 46 year history, they embarked on New York Fashion Week - sponsoring the beauty look (makeup & nails) at the Derek Lam AW 2010 runway show! Bold blue eyes, copper lips, matte skin, bare cheeks and neutral nails ruled the catwalk at Capitale on Tuesday, February 16th, 2010.

Liu Wen (Marilyn) Photo Courtesy of Estée Lauder

Estée Lauder Creative Makeup Director Tom Pecheux lead a team of 15 artists to create the stunning look on 22 models - While famed manicurist Jin Soon Choi and her team polished their nails with a new color that was tested backstage!

Tom Pecheux

"When Derek showed me the fabrics that inspired his Fall 2010 collection Рbold and muted tones mixed with earthy pigments including terracotta, greens and browns РI thought the makeup shades should be complimentary. So we chose a blend of bold blue shadows on the eyes, shimmering copper lips and flawless, matte skin created with a light foundation -- an on-trend beauty preview of what we will see for Fall 2010." Tom Pecheux, Est̩e Lauder Creative Makeup Director.

Ksenia Kahnovich (IMG) Photo Courtesy of Estée Lauder

Makeup: Tom Pecheux for Estée Lauder Nails: Jin Soon Choi for Estée Lauder

Estée Lauder backstage beauty Derek Lam AW 2010 face chart

Eyes New Est̩e Lauder EyeShadow Tested Backstage РShades Launching Fall 2010 Est̩e Lauder Double Wear Stay-in-Place Eye Pencil in Midnight Blue Est̩e Lauder TurboLash All Effects Motion Mascara in Black

Lips Pure Color Crystal Lipstick in Crystal Beige

Cheeks Bare

Skin Estée Lauder Double Wear Light Foundation

Nails New Estée Lauder shade Tested Backstage